The leading global smart devices provider HONOR is asserting its presence with the introduction of the HONOR 100 Series, positioning itself as a formidable contender against its competitors in terms of specifications and features. Recently, HONOR’s Chief Executive Officer, George Zhao Ming, disclosed the company’s objective to penetrate the European market and disrupt technology monopoly, aiming to catalyze industry-wide transformation and innovation.

“Twenty years ago, who would have imagined that the iPhone could surpass Nokia? We should not shy away from challenging the powerful iPhone. Success requires the presence of challengers and a belief in our own potential,” said HONOR CEO George Zhao Ming.

HONOR ignited its 100 series with two phone models – HONOR 100 pioneered Snapdragon 7 Generation 3 phone, and HONOR 100 Pro, one of the earliest models to upgrade over MagicOS 8.0.

The HONOR 100 Series serves as the revolutionary successor of the previous HONOR 70 and HONOR 90 series. As such, enthusiasts and dedicated followers of the brand can anticipate a continuation of the high standards and innovative features set by its predecessors.

Launched in China in November 2023, HONOR 100 Series is available for pre-orders on the first week of December 2023 and is expected to be launched globally in 2024.

For more information and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.